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The skills required to be successful in the dynamic field of communication have been drastically redefined by the constant changes and evolution of digital media over recent years. Professionals in this field are required to coordinate increasingly complex campaigns which stretch over a vast range of communication channels, all of which are interconnected and greatly impact an organization’s reputation and success. This program will provide students with the digital skills and strategic thinking required to create and effectively manage an organization’s communication plan as well as its messages, digital media strategy and planning. Students will also gain skills in creative thinking and public speaking.
Note: Please note that students may attend classes remotely in the event of extenuating circumstances, for example unavoidable late arrival to their campus city.
While completing your MBA program, you will have the opportunity to earn an additional qualification, a U.K. state-recognized degree from London Metropolitan University (London Met). You may choose to study an MSc in International Business Management or an MBA.
In order to obtain the state-recognized MBA, you must complete an extra module, Building Business Insights, and a business competency simulation.